12k+ Private Residences
120 Restaurants
60 Hotels
6 Museums
2 Theathers

By attending Salone Internazionale del Mobile as exhibitor, Sophia had the opportunity to present to its international customers new collections of fabrics and soft-furnishings dedicated to classic spaces with a royal look. As every year this fair was the perfect occasion to establish long term partnerships with clients all over Europe and Asia.

As every year, the participation at Maison & Objet was for our company the occasion to presents to its public the brand new Royal Collection of fabrics and soft-furnishings. Through this fair Sophia managed to establish new partnerships with clients from Europe and Saudi Arabia.

After the launch of the new Royal Collection in Paris, it was the turn of the Romanian public to see the new amazing fabrics and soft-furnishings that Sophia is offering to its clients. Classic fabrics, textile decorations inspired by the french baroque, were the main attraction for all the visitors.

The first participation as exhibitor at May Design Series London, was for Sophia an excellent opportunity to re-launch its presence on the english market. With this occasion we've launched new collections of fabrics and soft-furnishings dedicated to both classic and modern tastes.

Sophia Home Decoration attended as exhibitor the largest furniture fair in the world, Salone Internationale del Mobile in Milan. Visitors from all over the world were impressed by the beautiful curtains from Embroidery collection, handcrafted with Swarovski crystals, and other luxury accessories made in Romania: silky fabrics, glamorous designs, impressive prints and sophisticated details that have conquered the hearts of each visitor.

With the occasion of the second participation at the most important international event dedicated to interior design, Maison et Objet Paris, Sophia invited the audience in Paris to stylish getaways among the vintage interior decorations included in the Antique Velvet Collection.

Sophia launched the new collection of printed antique velvet and a wide range of furnishings that includes ready made curtains and voiles, cushion covers, quilts, handmade accessories created by their own designers.

Our Team

Tiberiu Bălinișteanu

Franchise Director

0040 741 282 159


Cristian Georgescu

IT Business Developer

0040 722 639 978


Anamaria Stefan

CEO, Sophia

0040 740 594 711


Basic Shop

  • Franchising fee: 3990€
  • Display investment products: 11000€
  • Fabric samples: 1500€
  • Shop setup: 500€
  • 2D & 3D shop renderings: 3000€
  • Royalties 2%

Premium Shop

  • Franchising fee: 3990€
  • Display investment products & stock: 16000€
  • Fabric samples: 1500€
  • Shop setup: 1000€
  • 2D & 3D shop renderings: 3500€
  • Royalties 2%

Mini Shop

  • Franchising fee: 3990€
  • Display investment products & stock: 8500€
  • Fabric samples: 1500€
  • Shop setup: 500€
  • 2D & 3D shop renderings: 2500€
  • Royalties 2%

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13 Reasons for Doing Business with Us

    Our Expertise
  • Multicultural design concept
  • Multilingual support (English, French, Italian, Spanish, Portugal)
  • Franchising
    Our Market
  • Europe (UK, Italy, France, Belgium, Spain, Portugal, Austria, Estonia)
  • Asia (Kazakhstan, Rusia)
  • Africa (Nigeria, Sierra Leone)
  • MENA (Quatar, Dubai, Kuwait)
    B2B Services
  • International franchising
  • Distribution
  • Agents
  • Online Sales
  • Online campaigns
    Each year we attend, as exhibitors, the following international fairs:
  • Maison & Objet Paris
  • Salone del Mobile Milano
  • May Design Series
  • Interiors UK
  • >5500 private residences
  • 80 restaurants
  • 60 hotels
  • 6 museums
  • 2 theaters
    Counseling Services
  • Permanent assistance during the process of placing an order
  • Customized solutions for your projects
  • Multiple options for meeting your requirements
  • Assistance in 5 languages: English, French, Italian, Spanish, Portuguese

We customize products upon the clients requirements.

We offer design consulting and assembling for big projects such as hotels, restaurants, residential buildings, museums, public institutions.

  • WINDOW TREATMENT (curtains, voiles, drapes, pelmets, tracks, blinds)
  • BED (bed linen, cushion covers, bedcovers, bed runners)
  • TABLES (tablecloths, table mats, table runners)
  • BATHROOM (towels, bathrobes)
  • FURNITURE (wood and iron furniture, upholstered armchairs)
  • MOQ: 1 meters
  • Efficient and fast supplier for fabric by meter or by roll
  • Stocks for more than 100.000 lm
  • Direct online acces to the stock
  • Sample hangers starting with 10€/pcs
  • Swatches FOR FREE
    • Customized Design
    • 3D Design Specialists
    • Editor design for most of curtains collections
    • 3 workshops for bespoke and ready-made products
    • Affordable manufacturing prices for any order:
    • Quality manufacturing in Europe
    • We can create an unique customized catalog for each partner
    • Wholesales price level
    • Retail price level
    • Your own location and contact details
      Delivery Time
    • Cutting service orders: from 24h*
    • Roll service orders: from 48h*
    • Ready-made products: from 24h*
    • Custom made/bespoke products: from 7 days*
    • Furniture custom made: from 45 days*
    • * Times delivery available for fabrics in stock. On order 7-60 days
      **Transit time: Europe 2-5 days, Asia/Africa/ Mena: 7-21 days

      Printing Services
    • We can print your own design on different fabrics quality from 50 meters
    • Printing available for polyester and cotton

    Head Office

    Iasi, Valea Lupului, DN 28 no.36A 707410, Romania




    Bucharest, Pache Protopopescu no.21